How to use video to build credibility for online branding - EP#63 with Yana Martens

branding marketing podcast Feb 13, 2020

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket CastsCastro |Castbox|Podchaser|RSS 
What's the easiest, quickest, and most effective way to stand out in overcrowded markets!   Video of course and better still, personal branded video, yet many are reluctant to get on camera and reveal their vulnerability. In this episode, we are joined by online video confidence coach, video strategist and video coach -Yana Martens.

 


Here's a sneak peek at what you'll hear:

  • The 2 most common excuses people give for not wanting to get behind the video camera. - 5:00

  • Den talks about the Gary Vee phenomena. (This may be good for Gary, but for people who get caught up in this phenomenon, it's nothing but bad news! - 8:10)

  • Thinking of  building your personal brand with video? Then you'll want to hear Yana's wise words of advice...
Continue Reading...

Trust your instinct but back it up with data 'Shorty' EP#62

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket Casts| Castro |Castbox|Podchaser|RSS 

In today's show, I share how our decision to dump the video podcast and double down on audio only, has resulted in our downloads doubling in the last 30 days.

So the moral of the tale is trust your instinct but back it up with Data

 

Connect with Den on LinkedIn https://www.linkedin.com/in/denlennie/

Continue Reading...

How to create a marketing funnel with Alana Joynes EP#061

marketing funnel podcast Feb 06, 2020

So what the hell is a marketing funnel anyway?  Well check out today's episode with Marketing Consultant Alana Joynes where she explains what it is and how to set one up

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket CastsCastro |Castbox|Podchaser|RSS 

 

 

Here's a sneak peek at what you'll hear:

 

  • Why EVERY small business owner needs a marketing funnel, and... what a good marketing funnel looks like. - 4:40

    • Why it's foolish to think of a sales conversion as an endpoint of your marketing funnel. - 5:20

    • How your next lot of new business and sales could be sitting right under your nose. (Before you rush off and spend an arm and leg on marketing, you might want to hear what Alana says at 6:10)
       
  • When getting a flood of new leads for your business is a BAD thing. - 6:30

    • A quickie “crash course” on online...
Continue Reading...

Start getting realistic about growth and stop being impatient - 'Shorty' EP#60

linkedin marketing podcast Feb 04, 2020

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket CastsCastro |Castbox|Podchaser|RSS

Are we too impatient as creatives?  Does that lack of patience create unrealistic expectations and timeframes for getting the results you expect. Yes!  So what's the solution?

 
Continue Reading...

The 5 pillars of an effective marketing strategy with Alana Joynes EP#059

marketing podcast strategy Jan 30, 2020

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket CastsCastro |Castbox|Podchaser|RSS

Today, Den chats with a smart as a whip Marketing expert named Alana Joynes.

Alana is a marketing consultant with a background in marketing and also finance.

She is passionate about assisting small to medium businesses with increasing their digital exposure by implementing the right marketing foundations and strategy. 

 

 

 

Here's a sneak peek at what you'll hear:

 

  • The curious reason why marketing only when you need to, attracts poor quality leads. - 4:00

    • Alana reveals her "5 Pillars of Marketing" strategy for always having a steady stream of new business. - 6:40 
  • Why Alana pretty much ignores demographics when promoting a service business, and... what she focuses on instead. - 7:10

    • Den recalls his days of being a "marketing...
Continue Reading...

What's your marketing strategy for 2020 EP#058

linkedin marketing podcast Jan 28, 2020

Buzzsprout | Apple Podcasts | Spotify | Stitcher | Google Podcast |TuneIn & Alexa | Overcast | Pocket CastsCastro |Castbox|Podchaser|RSS

In today's micro cast I wanted to share some strategies to help you kickstart your marketing for 2020 and reveal how easy it is to get started on LinkedIn

 
Continue Reading...

How to Overcome Anxiety in business with Sam Lennie EP#057

anxiety podcast stress Jan 23, 2020

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket Casts| Castro |Castbox|Podchaser|RSS

For many business owners anxiety is a hidden burden that we all to often try to brush under the carpet

As an intuitive healer/therapist, this topic is right in Sam’s wheelhouse.  If you've ever experienced any form of anxiety or stress in your video business this episode will certainly help. 

Here's a sneak peek at what you'll hear:

  • Den's admittedly "odd" podcast intro. (And... he blames his wife for the unusual intro - 0:05)
    • The brave question Den asked his wife that probably only one man out of 1000 would ever ask.  - 1:10
  • Sam makes her podcast debut and rattles off her impressive (and unique) job description. - 1:45

    • Sam's "head to heart" secret for lowering work-related stress - or any type of stress for that matter. (This little-know stress-reducing secret is...
Continue Reading...

How to bounce back after losing a major client EP#056

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket CastsCastro |Castbox|Podchaser|RSS

It's gonna happen at some point, you'll lose a major client. 

So how do you bounce back and be grateful rather than slump into a helpless state? 

Here's one simple solution that one of my clients did that resulted in a bigger opportunity. 

 
Continue Reading...

The Power of Repetitive discipline EP#055

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket CastsCastro |Castbox|Podchaser|RSS

Kicking off 2020 we're getting ready to go 2 episodes per week.  

This first micro-cast will fill you in and also touch on the powerful topic of repetitive discipline.  What is it and how can it help you scale your business.

 
Continue Reading...

3 Biggest Lessons From 2019 with Charley Valher EP#054

podcast scale Dec 25, 2019

Buzzsprout | Apple Podcasts | Spotify | Sticher | Google Podcast |TuneIn & Alexa | Overcast | Pocket CastsCastro |Castbox|Podchaser|RSS 

Today is Christmas and here’s wishing you all a very merry one. As the year is about to end soon enough, it’s timely to look back and evaluate the experiences we’ve had all throughout the year. We’re joined today by a good friend of mine, Charley Valher of Valher Media. We’ll be talking about the three biggest lessons we’ve learned from our experiences in running shows and working with clients. This episode’s going to be relatable for a lot of you so sit back, relax, and enjoy the show! Happy Holidays!

 

What’s In This Episode:

  • Den’s Three Biggest Lessons
    • Consistency in everything creates a great impact.
    • The power of LinkedIn and using Sales Navigator.
    • LinkedIn is a gold mine of opportunities for video...
Continue Reading...
Close

50% Complete

Discover How To Increase Your Profits Today

I figure the best way to start any relationship is to give you something that will demonstrate value.  Grab this e-book now and I'll show you how to ensure you are charging correctly. #betheprize