Why drinking is like driving a car with the handbrake on! EP#67

discipline mindset podcast Feb 26, 2020

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I did a 6-month experiment.  I stopped drinking alcohol from 18th June to 18th December last year.  I wanted to see how different I would feel.  It was incredible and I learned so much about myself, energy levels and clarity of thinking.  Plus my business grew in the process

Here's what I learned from not drinking alcohol for 6 months

 



Here's a sneak peek at what you'll hear:

 

  • The staggering amount of time Den's gone without taking a break from the booze. - 0:30
  • Two reasons why Den took to alcohol like a duck to water. 1:00
  • Den's eye-opening revelation after a night of heavy drinking with friends at the Sunshine Coast. (A good time was had by all, however... something happened over the following three days that really stuck in his craw....
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How to increase margin on quotes by 20-30% Instantly EP#66

podcast pricing quotes Feb 25, 2020

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  After working with thousands of video businesses since 2009 the most common obstacles are pricing and quoting.

 

 


So I wrote a book about it.  

At only 50 pages you can read it very quickly and because I want you to succeed I'm giving it away for free.



It’s not enough to have a great reel and be nice to deal with if the value of the product you are selling or the service you are delivering, is not clearly explained to the client. 

You have to be able to present the prices of your service offerings in a professional manner and overcome clients’ objections ahead of time. 

The issue of presenting your prices has split opinion. 

Some reckon that it is preferable to breakdown prices in quotes and present to clients, while some...

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Getting your message out to a larger audience - EP#65 with Gideon Shalwick

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Gideon Shalwick loves helping entrepreneurs get their message out to large, global audiences using the power of video. His company, Splasheo.com, makes it easy to create super engaging videos, ready for social media domination!

 


Here's a sneak peek at what you'll hear:

  • Gideon has been fascinated with video since the tender age of five, yet it took him 23 long years to finally start working with video. Here's why... - 5:00
  • Is writing an eBook to sell a good business idea? Hear Gideon's no B.S. answer at 6:50
  • How Gideon accidentally started his video business. – 7:00
  • Why Gideon's computers used to always self-combust! - 8:15
  • Gideon talks about the herculean task of recording and uploading a video during the days of dial-up internet. - 8:5
  • Den brags on...
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How to manage & qualify those early prospects conversations Shorty EP#64

podcast proposals prospects Feb 18, 2020

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If you have ever spent hours putting together a proposal for a client only to not win the gig then this episode is for you.

You do not need to pay for fancy proposal software when you are at the very early stages of a conversation.  But getting on the phone and asking the right questions is a solid strategy.

 

Episode Transcript

G'day, guys.

Tuesday, the 18th of February.

Den here with your shorty, the bite-sized chunk of the How to scale a video business podcast.

I want to start by saying, G'day to Myron Glova and Grant Taylor who both slipped into my inbox on LinkedIn to say that the enjoyed listening to the show.

Myron's over there in Saskatoon, Saskatchewan, Canada, and Grants down here in Australia. So, guys, good that you reached out.

And if you...

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How to use video to build credibility for online branding - EP#63 with Yana Martens

branding marketing podcast Feb 13, 2020

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What's the easiest, quickest, and most effective way to stand out in overcrowded markets!   Video of course and better still, personal branded video, yet many are reluctant to get on camera and reveal their vulnerability. In this episode, we are joined by online video confidence coach, video strategist and video coach -Yana Martens.

 


Here's a sneak peek at what you'll hear:

  • The 2 most common excuses people give for not wanting to get behind the video camera. - 5:00

  • Den talks about the Gary Vee phenomena. (This may be good for Gary, but for people who get caught up in this phenomenon, it's nothing but bad news! - 8:10)

  • Thinking of  building your personal brand with video? Then you'll want to hear Yana's wise words of advice...
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Trust your instinct but back it up with data 'Shorty' EP#62

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In today's show, I share how our decision to dump the video podcast and double down on audio only, has resulted in our downloads doubling in the last 30 days.

So the moral of the tale is trust your instinct but back it up with Data

 

Connect with Den on LinkedIn https://www.linkedin.com/in/denlennie/

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How to create a marketing funnel with Alana Joynes EP#061

marketing funnel podcast Feb 06, 2020

So what the hell is a marketing funnel anyway?  Well check out today's episode with Marketing Consultant Alana Joynes where she explains what it is and how to set one up

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Here's a sneak peek at what you'll hear:

 

  • Why EVERY small business owner needs a marketing funnel, and... what a good marketing funnel looks like. - 4:40

    • Why it's foolish to think of a sales conversion as an endpoint of your marketing funnel. - 5:20

    • How your next lot of new business and sales could be sitting right under your nose. (Before you rush off and spend an arm and leg on marketing, you might want to hear what Alana says at 6:10)
       
  • When getting a flood of new leads for your business is a BAD thing. - 6:30

    • A quickie “crash course” on online...
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Start getting realistic about growth and stop being impatient - 'Shorty' EP#60

linkedin marketing podcast Feb 04, 2020

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Are we too impatient as creatives?  Does that lack of patience create unrealistic expectations and timeframes for getting the results you expect. Yes!  So what's the solution?

 
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The 5 pillars of an effective marketing strategy with Alana Joynes EP#059

marketing podcast strategy Jan 30, 2020

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Today, Den chats with a smart as a whip Marketing expert named Alana Joynes.

Alana is a marketing consultant with a background in marketing and also finance.

She is passionate about assisting small to medium businesses with increasing their digital exposure by implementing the right marketing foundations and strategy. 

 

 

 

Here's a sneak peek at what you'll hear:

 

  • The curious reason why marketing only when you need to, attracts poor quality leads. - 4:00

    • Alana reveals her "5 Pillars of Marketing" strategy for always having a steady stream of new business. - 6:40 
  • Why Alana pretty much ignores demographics when promoting a service business, and... what she focuses on instead. - 7:10

    • Den recalls his days of being a "marketing...
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What's your marketing strategy for 2020 EP#058

linkedin marketing podcast Jan 28, 2020

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In today's micro cast I wanted to share some strategies to help you kickstart your marketing for 2020 and reveal how easy it is to get started on LinkedIn

 
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