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Over eight years, VBA clients have generated more than $52M in additional revenue, with average client growth of around $292K in 18 months. Across 178 or more video businesses, the average member stays around 27 months, and many are in their fifth and sixth year. Below is what some of them say, in their own words.
VBA members report a bottom line that has more than doubled, fifty per cent growth in a year, and a single tip from a call that brought in more than a year's membership.
"The bottom line has more than doubled since joining."
Ben Baldwin, Chuffed Productions
"The first full year back after COVID was fifty percent growth. We're on for another fifty percent this year."
Chris Skarratt, TCA Productions, London
"One tip I got on a call on Monday morning brought in more than the entire yearly cost of the VBA."
Declan Casey, Standpoint Media, Cork
VBA members describe getting their weekends and social life back, and reaching in twelve months what would have taken five years on their own.
"I've got my social life back. I've got my weekends back. It feels great."
Ryan Mose, Moes Media, Sunshine Coast, QLD
"If I hadn't joined this group, to get to where I am now from where I was twelve months ago would have taken five years by myself."
Sammy Lecons, Stream Adelaide
Read Sammy's full story on denlennie.com.
VBA members describe a room of peers who hold them to account, and a membership known for how long people stay.
"It's having a board of peers who are honest, can call you out on things, and hold you to account."
Ben Baldwin, Chuffed Productions
"The biggest thing that stood out for me is the longevity of the members."
Andy Johnston, Expansion Media
Read Andy's full story on denlennie.com.
Full VBA member stories, with names and numbers, are on the results page at denlennie.com/results. The Field Guides also carry three anonymised case studies, each paired with the method behind it:
VBA's figures are averages across 178 or more businesses over eight years, not a promise to any one owner. Real deployment, real systems and the growth that follows take 9 to 18 months, and in that window members have doubled revenue and lifted profitability noticeably. How the coaching runs, and what it costs, is on What VBA offers.
Quotes are members' own words, wording confirmed 27 July 2026.